I have created the animated illustrations for the multi award winning show The Great British Bake Off, for all nine series since it's inception in 2010.
I have also produced the graphics for the all of the spin-off shows in the GBBO family such as; Junior Bake Off, Mary & Paul's Master Classes, Stand up to Cancer Bake Off, Comic Relief and Sport Relief Bake Off.
I have drawn over 3000 different bakes for Bake Off in all of it's incarnations.
GBBO was the most watched TV series in the UK in 2014, 2015 & 2016.
I have also produced the graphics for five series of The Great American Baking Show for ABC in the USA.
Honest Burgers - ‘We asked illustrator and ‘friend of the burgers’ Tom Hovey to immortalise our Caribbean Fried Chicken burger in digital ink. Here it is… have you tried it yet..? Last day to try - Monday 03 July!’ ✍️🍔
The Honest Burgers (HB) restaurant chain has become a staple of all the major UK cities over the past decade, expanding their position from a small market stall in Brixton Village.
I have had a relationship with HB’s Head of Food for a few years and he approached me to recreate an exciting new specialist menu item as an illustration for promotional purposes.
HB wanted to really show off the different ingredients of the Caribbean Fried Chicken Burger and knew that my unique illustration style would be the perfect match
New poster for my favourite band IDLES. Joy as an act of resistance. A massive ice cream sundae.
A fun editorial job for Bloomberg Businessweek, 5 illustrations to accompany an article about Boozy ice cream recipes.
AD : Jaci Kessler Lubliner
Mastercard Home Comforts
I worked with the team at The Academy PR to illustrate 20 European countries’ favourite home comfort meals to cook during the past 12 months while they’ve been locked-down.
The Bake Off Box is a monthly subscription service that delivers recipes developed by The Great British Bake Off, direct to your door.
I was asked to get involved with Great British Exchange who created the Bake Off Subscription box illustration, and illustrate the box. I also create an illustration of the bake for every box that is sent out monthly.
Have a look at the box here.
Poster for & Caws Speciality Cheese shop in Anglesey, who have a Fondue night every Friday night.
https://www.andcaws.co.uk/
Logo design for the annual Soho Food Feast festival in Central London’s Soho.
http://www.sohofoodfeast.co.uk/
I am passionate about food so illustrating food as the day job is a dream come true!
Here is a selection of some of the food I've illustrated recently.
I have a selection of foodie prints available in my Print Shop so if you like what you see here go take a look and make your kitchen walls look good enough to eat.
In 2016 I produced my first fully illustrated book, the official colouring book from The Great British Bake Off, published by Hodder.
'90 beautiful illustrations by the official Bake Off illustrator, Tom Hovey, including all your favourite showstoppers and iconic bakes from the show. Immerse yourself in the world of Bake Off, away with the oven gloves, pick up those colouring pencils and unleash your artistic flair.'
The book is available in all good book shops and here.
Rochester PR group asked me to produce an illustration to help ‘jazz up’ their client Guylian Belgian Chocolate’s Instagram feed by having some original illustrated content rather than the obvious food photography.
I illustrated one Guylian illustration for one year of social media use only. The illustration needed to be colourful and topped with the signature Guylian chocolate Sea Shells. Instagram post.
In 2015 I was honoured to be asked to design a Shaun the Sheep statue for the The Shaun in the City trail in Bristol for the charity The Grand Appeal.
My statue, entitled Star Bake, was situated at Boston Tea Party Cafe on Gloucester Rd, Bishopston from June until August 2015. It was then eventually auctioned along with all 120 other statues, Star Bake was sold for £16,000!
I thought I’d share a few of the shots of me working on my Shaun during January 2015, it took about 4 weeks! It was a lot of fun working on something that size and applying my working process to something so different. As you may have noticed my design is inspired by many of the bakes I had illustrated over the past 6 years of creating graphics for the The Great British Bake Off.
You can also own your very own 'Star Bake' figurine with all the proceeds going to charity. Visit the online shop here.
Sprinkles is a rainbow celebration cake, designed by Tom Hovey.
The Gromit Unleashed 2 trail features over 60 giant sculptures designed by high-profile artists, designers, innovators and local talent. Sculptures are positioned in high footfall and iconic locations around Bristol and the surrounding area, perfect for a family day out around the city and beyond.
https://www.grandappeal.org.uk/trails-exhibitions/gromit-unleashed/